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March 17, 2010 12:12 am By: Blair
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EXTREME NEWS March 16, 2010
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| Blair’s Breaking News |
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Golden Death, Salsa, Queso, and Wing Sauce COMING APRIL 2010!!!
Pre-Production Golden Death SOLD OUT in less than 1 hour!!!
FEEL ALIVE JERKY was a smash hit at the Fiery Foods Show!! Can’t wait for everyone to experience the thrill of it all! Available April, 2010.
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Dear ChiliPal,
This week’s newsletter is dedicated to the Fiery Foods Show. It is really for the people (Chiliheads For Sure) I met out there. What an amazing experience! And, I say that with all sincerity. As I have exhibited at over 120 food shows since 1989, there is still nothing like Dave Dewitt’s Fiery Foods Show. Why??? In my opinion, it is because it is where the most amazing group of Chiliheads unite from all over the World. I caught up with old friends, made many new ones, met those who I have emailed or spoken with for years but never seemd to meet in person. It was so awesome to feel the energy of such a community, one that is like no other.
Along with Gary, Rachelle, and my wife, Kerri, I had the chance to debut our New Death Jerky and Sudden Death Jerky. WOW, what a response !!!!!!!!!!!! We also sampled our new Golden Death Sauce, Salsa, Queso, and Wing Sauce, plus so much more. I just couldn’t be happier with everyone’s reactions. As you can see above, everyone had a blast visiting our booth (and we had a blast lighting everyone up!).
The N4-99 Reserve sold out mighty fast and many Chiliheads got to see the all new Death Coffins for Sudden, Mega, and Ultra Death (coming out soon!). Enjoy all the photos from the show. More will be posted on our blog soon. Thank you again for making it the most amazing show ever!!!!!
P.S. Here is a funny one for those of you who ordered one of the 99 bottles of the Golden Death Reserve (or should I say, Platinum). Ok, so get this. The email announcement went out late, it was a travel day to New Mexico, and I was on the phone with my web dude. I gave him the price, $49.95 (I know that price was a bargain), but he thought I said $29.95. So he put it up on the site and sent the email. By the time I looked at my Blackberry, they were Sold Out !!! So, good for you if you got one. Enjoy um!!
PPS. Next week, look for some cool videos from the show done by the dudes from Media 975, James and Paul.
PPPS. Everyone at Blair’s would like to congratulate Luis on the birth of his first child, Vianca! Luis has worked with me for over a decade !!!
FEEL ALIVE!!!
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March 4, 2010 12:17 am By: Blair
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EXTREME NEWS March 3, 2010
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| Blair’s Breaking News |
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N4-99 is COMING TO NEW MEXICO!! All 99 incredible bottles are waiting and will be available only in N.M.
New Salsas, Queso, and Wing Sauces will be available to ship on April 12th!! Can’t wait for you to have it all!!
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Dear Chilipal,
As I am about to board my flight for the Fiery Foods Show in New Mexico, I wanted to make sure the great newsletter that my Death Team has created made it out to you. Tonight, I am announcing a some really hot F-in stuff!!! First of all, as a way to say “Thank you” to my loyal chilipals, I will be personally offering my N4-99 Reserve at the Fiery Foods Show for only $50. Now, I have already heard from my Death Team, “why sell them for only 50 bucks? You know they will end up selling for much more.” I say, “good for you” if you choose to re-sell them and “great for you” if you add it to your collection. Either way, enjoy!!! {please note these bottles are ONLY for sale at the Fiery Foods Show, March 5-7, 2010}.
Tonight, I am also releasing a very special Golden Death!!! Be the first to get the amazing Golden Death, not to mention, in a special reserve form. This pre-production bottle is hand-dipped in black, gold, and white Italian resin, topped with a 24Kt Gold Skull. Your Reserve Golden Death will ship within 7 days! (Production Golden Death will be available in May, 2010). Only 99 bottles available !!! Click here to order
Ok, my flight is boarding, Hope to see you soon!!
FEEL ALIVE!
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FEATURED RECIPE OF THE WEEK:
DEATH RAIN CRAB CAKES
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All you need:
1 lb can Jumbo Lump Crab Meat
4 oz pulverized Blair’s Death Rain Chips (your favorite kind)
1 Egg
1 Tbsp Light Mayo
1 Tbsp Deli Mustard
1 tsp Worcestershire Sauce
1 tsp Chopped Parsley
1 Stalk Celery, finely chopped
1/2 Red Pepper, chopped
1/2 Small Onion, chopped
Flour for dusting
Oil for pan frying
Pulverize 4oz of your favorite Blair’s Death Rain Chips by using a rolling pin over the bag of chips (roll until chips are in fine pieces). Beat egg well and mix beaten egg with mayo through onion. Add crushed chips and mix well. Gently fold in crab. Form into approx eight, 4 inch by 1/4 inch thick cakes. Heat skillet with about 1/4 inch of oil. Dredge cakes in seasoned flour (try Chipotle Death Rain Spice!). Fry on each side until golden brown over medium heat.
Serve with quick easy Pure Death Remoulade Sauce:
1/4 cup Light Mayo
1 tbsp Stone Ground Mustard
1 tbsp Pure Death
1 tsp Capers (if you have them!)
Mix and Enjoy!!!
Recipe submitted by Gary Tucker
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DEATH SAUCE MERCHANT OF THE WEEK -
OLBRO DISTRIBUTORS
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Olbro Distributors and Blair’s go back a long way together!! Both were founded 20 years ago and they have enjoyed a pretty spicy relationship from the start!! Billy and John Olsan are the dynamic team of brothers behind Olbro. They head up a large wholesale distribution network that helps spread Blair’s heat around the world. Based in Rochester, NY, Olbro definitely makes sure to warm things up during the long, cold winter months!! Congratulations to Olbro for being our Death Sauce Merchant of the Week!!
As distributors, Billy and John love promoting Blair’s sauces and chips to their vendors. They noted that “Blair takes great pride in creating prominent quality products that are enjoyed by spicy aficionados around the world!” They believe that Blair’s sauces are loved because of “the variety, superb packaging, and the knock-out punch” they deliver.
Olbro also works closely with Doug Niblack of Niblack Foods to get closer to the chilihead fans. They have a blast at their booth at the Rochester, NY Public Market, where 10,000 to 20,000 people visit weekly during the warm weather months. They love watching people’s expressions as they sample the great heat and flavor of Blair’s sauces and snacks. They shared fun stories of suprising people with the great kick behind Blair’s!
The Olbro team also includes Robby Ade, Tracy Lopez, Sal Nalbone, and Billy’s wife, Darlene (Olbro’s “most valuable asset”). All share Blair’s passion for quality fiery foods and dedication to building strong relationships with others. They all love hearing, “give me your hottest!” And, with Blair’s sauces, they are always able to deliver!!!
Thank you to the team at Olbro for being such an important part of the Blair’s family!!
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| DEATH SAUCE AROUND THE GLOBE |
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“Ok, so I never was really big on spicy foods simply because I was to big of a p#$$& to handle heat. I heard about your stuff and checked it out, and immediately bought the ultra death for my roomate who is a chilihead….He loved it! So, of course, I had to cowboy up and try it…WOW, hot as hell but amazing flavor. Now, I can’t get enough of your stuff…..keep it up brother, I got my marines hooked on it too. Your products actually make hardend warriors cry…LOVE IT!!” Ray, US Military
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